To designer Ellice Ruiz, sustainable design means doing everything we can to minimize our impact on the environment.
Sustainable fashion is an umbrella term used to describe environmentally conscious garment design and production. The terms eco-fashion or ethical fashion are also used to describe systems that promote reduced resource consumption and social responsibility. Slow fashion is a movement that reminds us to contemplate our impact on the environment and helps us to rethink the consumerist fashion cycle. Sustainability means different things to different companies and all sustainable initiatives need to be encouraged. Our approach to sustainability is multifaceted - here's what sustainability means to Ellice Ruiz:
Ellice Ruiz designs clothes for modern women that are timeless and transitional, eliminating the need for consuming the latest fashion trends and clothes for every occasion. Ellice Ruiz clients are on the go and need wardrobe essentials that take them from the studio to the show and everywhere in between.
At Ellice Ruiz, we have had enough of fast fashion and cheaply made clothing. Our focus is on developing long lasting high quality garments that don't fall apart after a couple washes. The less we contribute to the overwhelming amount of textile waste, the better.
We are mindful of the life-cycle of our garments. Ellice Ruiz strives to make sustainable garment care easy and encourages cold-washes, line drying, and multiple wears as the foundation of an eco-friendly laundry routine. Fabrics are meticulously sourced for ease of wash and wear. We practice the 80/20 rule of design and sometimes create garments that require eco-dry cleaning, because dressing up should be fun*.
*Some luxurious fabrics require special care, i.e. silk, chiffon, and wool.
We use a combination of deadstock and sustainability sourced wholesale fabrics. We try to use significantly more natural fiber fabrics like cotton, linen, and wool than synthetic fabrics like polyester, rayon, & nylon. Sustainable fabric sourcing is one of the most time consuming aspects of our design process but we strive to make the best selections for the environment and for you.
We're striving for zero waste so we try to use our fabric scraps in clever ways. We use leftover fabric from our Angie T-shirt to make our sustainable panties. We also donate our fabric scarps to crafting circles and schools to use for their arts and crafts projects.
Recycle, Repurpose, & Rethink
At Ellice Ruiz, we are environmentalists at heart. We recycle our paper, plastic, aluminum, and glass. We repurpose materials as best we can. We are rethinking the old systems and creating sustainable strategies for ethical garment production and care.
Made in LA
Designer Ellice Ruiz creates and produces her entire collection in Los Angeles. First, local construction greatly reduces pollution from overseas production because the garments don't have to across an ocean after they've been made. Second, it allows for small batch production and we don't have to over produce our collections to meet minimums set by the factories in other countries. Third, we throughly vet our manufacturers to ensure their facilities are safe and their employees are treated with care. Finally, we support the local economy by paying local producers a fair-wage.
We believe in treating people the way you want to be treated. Ellice Ruiz is committed to providing a living wage that promotes a healthy work/life balance for our team. Social sustainability is a way for businesses to help elevate people and their communities through ethical business practices that benefit society and empower people.
Ellice Ruiz believes in community over competition. We want to support our creative friends by showcasing their work and partnering with like-minded entrepreneurs. We think buying local is the most sustainable way to support our community.
The most sustainable fashion business is resale because it extends the lifecycle of garments. Of course, we had to incorporate that into our business model. We are interested in partnering with resale companies to offer a curated selection of designer vintage and gently used garments.
Ellice Ruiz ships all of orders in compostable, biodegradable, and recyclable shipping boxes. Again, we're aiming for zero-waste. EcoEnclose offers the best selection of eco-friendly packaging materials.
The only way we are going to shift the fashion industry towards responsible consumption and production is to share our experiences: victories & (yes) failures. Ellice Ruiz is committed to sharing our sustainable development, production, and fulfillment solutions for others to adopt. We are devoted to showing you the True Cost of each garment and connecting you with #WhoMadeMyClothes. Please follow along as we share our journey towards building a sustainable and ethical "fashion" business.
Ellice Ruiz will never use animal fur or feathers in our original designs or sell products that do. For us, banning fur is easy because it is unnecessarily cruel. Leather on the other hand is a bit more complicated for us. Leather is a by-product from our inhumane beef industry and cows raised for their hides. We believe it is wasteful for those skins to be unused. A more effective solution to curbing the grotesque treatment of cows and animals alike is to eat less meat. We only use reclaimed or recycled leather leftover from other manufacturers to make garments that would from benefit from the durability that leather offers.